In this article
I am thinking about selling a site, and Automately is the first one I am considering. I want to document the process here on Wealth Experiment: choosing a site, preparing it, listing it, and seeing what happens.
But the story starts before the listing.
“I’ve put love and care into all of them.”
That is why I am having a difficult time deciding. These sites have had my attention and care. Choosing one to sell asks a different question from choosing what to build next: which one am I ready to let someone else take forward?
The personal decision deserves a place in the record
It would be easy to start this series with a checklist and an asking price. I want to include the uncertainty before that point. The emotional side is part of the decision, and I do not have a finished answer yet.
As I work through this, there are questions I want to explore: What would I miss about this site? What parts of its purpose would I hope a future owner carries forward? Do I want to keep building its next chapter, or am I ready to make room for something else?
I will answer those questions as the experiment unfolds. I do not want to turn an undecided moment into a neat success story before I know what happens.
Why Automately is on the table
Automately has a clear focus: helping people find practical uses for AI and automation. Its resources and tools give us something concrete to evaluate. I am also exploring a directory with paid listings and featured spots as a possible commercial direction.
That idea needs to be kept separate from what is already working. A planned feature is not a finished product, and a working checkout would not, by itself, prove customer demand. The Automately case study will keep the current evidence, gaps and decisions together.
Care and price answer different questions
The care invested in a project matters to its creator. A prospective buyer will also need to understand what they would receive, who uses it, what it costs to run, what income is verified and how much work it requires.
Both sides belong in this series. The personal story can explain why the choice is difficult. The business record needs to explain the asset accurately, including the things that still need work.
What I want to share as we go
- The choice: which sites I consider, what makes the decision hard and why one becomes the candidate.
- The preparation: what works, what needs fixing, what transfers and what the work actually takes.
- The listing: how the sale package and asking price are chosen, what is published and what it costs.
- The conversations: the questions buyers ask and what their feedback changes, without publishing private information.
- The outcome: a sale, a pause or a decision to keep it—with the actual costs, time and lessons.
For now, this is a question I am working through
No sale has been reported in this experiment. There is no finished outcome to announce. There is a candidate, a process to explore, and a real difficulty in deciding what to let go.
If you have built something you care about, you may recognize that part. I want this series to make room for it while we do the practical work, too.
Follow the Site Flipping experiment →
Your next move
If you are considering a sale, write down what the project means to you, the work its next stage needs, and what you would need to feel comfortable handing it over. Keep that reflection beside the business checklist.
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