The Wealth Experiment × Waymaker Agency
Get found. Make the offer clear. Turn interest into a next step.
Practical marketing and AI support for service businesses, independent professionals, and people building something of their own. Start with the problem in front of you. Leave with work you can use.
Clear scope. Visible deliverables. A way to measure what happens.
THE MARKETING EXPERIMENT / FIELD NOTES
A useful answer.
A relevant offer.
Concrete examples.
A clear next step.
A useful reply.
An easy booking step.
01 / For service businesses already receiving inquiries
The Growth Fix makes one stuck part of your inquiry-to-booking journey easier to act on.
Maybe the form reaches the wrong inbox. The confirmation says very little. A quote goes quiet. Or booking takes five messages when one clear next step would do. We trace the journey, agree on the priority, and make one feasible improvement in your existing tools.
A possible fix / First response
An example of the kind of change we can make—not a report of a client result.
“Thanks. We’ll be in touch.”
No clear action. No named owner.
“Let’s talk about what you need.”
A tested booking link, an email alternative, and someone responsible for following up.
Follow one inquiry and find where the next action gets stuck.
Agree on the change, the tools, and what “finished” means.
Make the change and check the path, including on a phone.
Use the handoff and track qualified inquiries and confirmed bookings.
02 / Search & AI visibility
We connect the questions your customers ask with useful pages, credible proof, technical accessibility, and a clear path to contact you.
SEOHelp people discover relevant pages through search engines.
AEOMake your answers clear, specific, and easy to understand.
GEOImprove the foundations that help generative search understand your business and content.
Find the priority
$350 one time
For an existing website when you need to know where to start.
Diagnosis only; implementation is separate.
See audit details ↗Plan the next quarter
$997 one time
For a business with scattered marketing and a decision to make.
Planning and briefs; implementation is separate.
See planning sprint details ↗Implement & improve
$1,250 per month
For one website, one priority service or category, and one market.
Month to month. Media spend and tool subscriptions are separate.
See the monthly scope ↗The full service pages define delivery limits and terms. Rankings, AI citations, traffic, and sales depend on factors beyond the work delivered; they are not guaranteed.
03 / Useful AI Beats Hype
Bring the marketing task you keep repeating. Leave with a process you can use again.
A campaign brief. A research summary. A first onboarding message. We work through one real task, check the result, and capture the instructions and context that made it useful.
$350 USD total · Build + Follow-up
Request my two sessions ↗One person, one workflow. Software, production integrations, unattended automation, websites, and team training are separate.
Choose the inputs, do the work, review a real example, and turn the useful steps into reusable instructions.
You keep: a workflow + a reviewed example + a quality checklist.Use it on a real task. Bring back what got stuck. ↓
Return 7–14 days later. Review actual use, improve the instructions, and refine the same workflow.
Both private sessions are included in the $350 price.04 / When you need a bigger piece of work
For work beyond a focused fix, Waymaker Agency scopes the deliverables, budget, access, and review process before you commit.
Connect the audience, message, creative, conversion path, and measurement. Media spend is separate.
Explore PPC support ↗Build a focused batch of campaign assets with a clear brief and review process.
Explore the Creative Sprint ↗Scope the customer messages, follow-up, implementation, or ongoing support your business needs.
Explore the service options ↗Inside the experiment
We’ve been sharpening the offers, building clearer pages, showing the deliverables, and connecting the next steps. The next question is what real customers do with them.
Read what we’ve been building →The Growth Fix implements one improvement in an existing inquiry-to-booking journey. The 2027 Growth Planning Sprint creates a 90-day marketing roadmap and briefs. Choose a fix when the handoff is stuck; choose a plan when the next investment is unclear.
Start with your offer, audience, and discovery. The Discovery Audit reviews an existing website. If you are still shaping your first offer, try the free planner, the Two Mondays workshop, or private launch support.
Ashley Kays brings product, UX, marketing, and teaching experience to the work. Paid marketing services are delivered through Waymaker Agency; Wealth Experiment shares the projects, decisions, and lessons. Meet Ashley & Crew.
We confirm fit, deliverables, availability, and terms. A fit call is free and does not reserve a paid session. Use the linked offer page to review the full scope and next steps.
Make the next move useful
Bring the page, the process, or the question. Let’s find a practical place to start.
Talk it through · Free 15-minute call ↗Prefer to send a project request?Free download · The Experiment Scorecard
A 6-page scorecard for testing one income idea: the signal ladder, a four-week evidence log, the true-cost check, and a clear continue / change / pause decision. Download it now, with no signup required. Follow Ashley’s experiments in the journal and free RSS feed.
Download the free scorecard