The Wealth Experiment presents
$99 founding cohort · 20 live seats · Registration open
One real product, built step by step.
Learn how to use AI tools for validation, planning, design, coding, testing, and marketing. I’ll build a small digital product live and show you the prompts, decisions, revisions, and troubleshooting along the way. Build along with my example or apply the process to a small project of your own.
$99 founding cohort · Monday, October 26 & Monday, November 2, 2026 · 7–9 p.m. Eastern · Zoom or in person in West Palm Beach · 20 live seats. One registration includes both Mondays. Your seat is confirmed after successful payment.
One person to help.
One useful thing to build.
Feedback. A better draft.
A plan to put it out there.
For the idea you keep coming back to
You may already have the skill, a half-finished site, or a useful process someone else could benefit from. This workshop gives that idea a little structure, dedicated building time, and an experienced person to help you make decisions.
We’ll keep the scope small enough to work on together. The goal is a useful first version you can show, test, and improve.
Three ways to begin
These are sample projects to show the size of the work. Bring your own idea or use one as a starting point.
01 · Package what you know
A practical worksheet, template, checklist, mini-guide, or printable that helps one kind of person finish one task.
Your first version: a usable sample, clear instructions, and a simple product description.
02 · Make your skill easier to buy
Turn something you already do well into a focused service, with a clear deliverable, sensible scope, and a page that explains it.
Your first version: a pilot offer, a one-page draft, and an inquiry or conversation plan.
03 · Show how your idea works
A small calculator, planner, interactive page, or visual workflow that demonstrates one useful task.
Your first version: a working demo or clickable prototype with a short testing checklist.
Turn your idea into a free build plan + AI prompts ↗
Sample concepts, not participant results. Complex apps, integrations, stores with large catalogs, and regulated advice products need a separate scope.
The working plan
Join two live sessions on October 26 and November 2, 2026, from 7–9 p.m. Eastern. Attend on Zoom from anywhere, or in person in West Palm Beach if you are local. Each evening combines a step-by-step product build, guided practice, and questions, with a 10-minute break from 7:55–8:05 p.m. Practice continues between Mondays, with optional setup help and office hours included.
Monday one · Validate, plan & build
Your goal: a first draft or prototype, an understanding of the workflow, and a small feedback task.
Monday two · Refine, test & market
Your goal: an improved prototype, a practical testing checklist, and a first marketing plan.
Allow about 60–90 minutes to show your draft to one or two relevant people, observe where they get stuck, and record what you learn. Use AI to organize the feedback, then decide what to change. Additional building time depends on your project. Bring your questions and what you have, even if feedback has not arrived.
Before Monday one · Optional · Included
Thursday, October 22 · 7–8 p.m. Eastern · Zoom
Choose the right accounts, sign in, install coding tools if needed, and check your setup and budget. Bring an idea or come ready to explore. Start with the 20–30 minute prework guide; you do not need to buy every tool first.
Office hours · Optional · Included
Tuesday, October 27 · 7–8 p.m. Eastern · Zoom
Bring account issues, questions from Monday’s build, or one blocker you want help working through.
Office hours · Optional · Included
Thursday, October 29 · Noon–1 p.m. Eastern · Zoom
Brainstorm ideas, sharpen your project’s scope, and talk through feedback or a design decision.
Office hours · Optional · Included
Sunday, November 1 · 4–5 p.m. Eastern · Zoom
Work through questions, review your progress, and choose what to bring to the second Monday.
All four support sessions are optional and included in your $99 registration. Attend any or all. Each office hour welcomes questions, help requests, ideas, and brainstorming, regardless of the suggested focus. Send a question ahead to info@waymaker.cx or bring it live. We’ll use about 5 minutes to prioritize, 45 minutes for shared help, and 10 minutes for next steps. Individual project reviews depend on available time.
All dates are in 2026 and all times are Eastern (New York). Daylight saving time ends November 1. Both Mondays begin at 7 p.m.: EDT on October 26 and EST on November 2. West Palm Beach venue details will be provided closer to the workshop date. Zoom meeting links will be provided to confirmed registrants before their sessions.
AI as a useful working partner
Follow one connected workflow from idea to first marketing test. I’ll explain which AI tool I’m using, why I chose it, how I check its output, and what I do when it gets something wrong.
Get prompts for your own build ↗Research the audience and alternatives, then test assumptions with real people.
Turn an idea into a product brief, a small feature list, and a clear finish line.
Explore layouts, map the user journey, and improve clarity and usability.
Build a small working version, explain changes, and troubleshoot errors.
Draft checks, find problems, and review the experience yourself.
Clarify the offer, draft launch content, and choose a first audience test.
A little structure goes a long way
The founding-cohort fee is $99 USD total for both Mondays and the optional orientation and three office hours — eight live hours available in total. Software subscriptions, hosting, domains, and usage charges are separate; see the starter options below. Teaching and demonstrations will be recorded; private coaching will not. Registrants receive replay access for 30 days.
Know the costs before you join
You can watch the demonstrations without buying software. For hands-on work, bring a laptop, reliable internet, and permission to install tools if you choose the coding path. We’ll cover setup before the first Monday.
Recommended for the coding path
$20/month in the US for Claude Pro, including Claude Code access. Use one account for planning, coding, and reviewing. Usage limits apply; heavy use can require waiting or additional paid usage.
Check Claude pricing ↗When you are ready to publish
Hobby starts at $5/month, with $5 of resource usage included. Usage above that is extra. Free or trial access may suit limited practice. We’ll use a Railway-provided address to start, so a custom domain can wait.
Check Railway pricing ↗If your prototype needs a database
Start with the Free plan for a small learning project. Pro starts at $25/month and is optional for this workshop. The free plan has usage limits and can pause inactive projects.
Check Supabase pricing ↗Optional second AI assistant
You can use a free account or an existing subscription for research and writing. ChatGPT Plus is $20/month; it is optional. You do not need both paid ChatGPT and paid Claude subscriptions to join.
Check ChatGPT Plus pricing ↗Optional branding
No domain purchase is required for the workshop. Start with a provided project address and buy a domain when you are ready. Compare the first-year price and renewal price before purchasing.
Optional design exploration
Explore it if you want additional help creating visual assets. It is not required to follow the workshop. We’ll distinguish optional demonstrations from the core setup.
Check Lovart plans ↗Optional AI workflow support
Explore AI teammates for research, planning, and multi-step work across connected tools. This is an optional demonstration, not a required account or subscription.
Explore Grok Bot and current access ↗Optional creative production
Explore AI images and video for product visuals and launch content. You can follow the core workshop without it. Check current plan and credit costs before creating paid assets.
Explore Higgsfield and current plans ↗Following the suggested coding setup with Claude Pro, Railway Hobby, and Supabase Free starts at approximately $25/month in subscriptions, plus any usage overages, taxes, or optional purchases. The workshop itself is a separate $99 one-time fee. You can observe the demos without additional purchases, and a document-based project can use tools you already have.
Prices checked October 9, 2026. Providers may change prices, eligibility, and limits. Software and hosting subscriptions renew until cancelled; hosting must remain active if you want a deployed project to stay available. AI API usage, if you later add it to your own product, is billed separately from chat subscriptions. We’ll review what you need in the setup clinic before you buy.
Your guide · Ashley Kays
Ashley brings more than 20 years of experience across product, design, marketing, and growth. She’s building her own ventures through The Wealth Experiment and helps other people turn ideas into useful work.
Expect practical questions, clear feedback, and help choosing the next sensible step.
Before you join
Join live on Zoom from anywhere. If you are in West Palm Beach, you can attend in person. Confirmed registrants will receive the Zoom link or local venue details before the first session.
No. Bring a skill, a repeated problem, or something you have already started. We’ll narrow it to a useful first version. The free workbook helps you choose before the session.
No coding is required for the digital-product or service-page paths. A software prototype may need more setup and technical work. We’ll keep the scope appropriate to your experience.
The workshop focuses on one small product, offer page, or prototype and a plan to test it. A complete business, guaranteed sales, and guaranteed income are not promised. Progress depends on scope, preparation, and participation.
Bring a laptop and reliable internet. See tools and costs for the suggested coding setup and optional extras. Claude Pro includes Claude Code; a second paid AI subscription, a custom domain, Lovart, Grok Bot, and Higgsfield are optional. Start with Supabase Free if you need a database. The setup clinic will help you choose what fits your project. Waymaker remains optional.
The founding cohort is $99 USD total, with 20 live seats. Both Monday sessions, the optional setup and orientation, and all three optional office hours are included. We meet October 26 and November 2, 2026, from 7–9 p.m. Eastern with a 10-minute break each evening. Register securely through Stripe. Setup is October 22, 7–8 p.m.; office hours are October 27, 7–8 p.m., October 29, noon–1 p.m., and November 1, 4–5 p.m. All times are Eastern; optional support is on Zoom. You can request a full refund before October 26 at 7 p.m. Eastern; see the workshop terms below.
Please plan to attend both Mondays. See the workshop and refund terms before purchasing. Teaching and demonstrations will be recorded, with replay access for registrants for 30 days. Camera-off participation and written questions are welcome; private coaching will not be recorded. Contact Ashley about access needs, leaving medical or other sensitive details out of the form.
The founding cohort is open
Join Ashley for both Mondays, with setup help and group office hours included. Choose Zoom or West Palm Beach when you register.
One attendee. Two Mondays. $99 USD total.
20 live seats for this cohort. Software subscriptions and usage charges are separate.
October 26 & November 2, 2026
7–9 p.m. Eastern both Mondays.
Secure payment and registration through Stripe.
At checkout, enter your name and email, choose how you’ll attend, and review the workshop terms. Your place is confirmed after successful payment. A pending or failed payment does not confirm registration.
Read the workshop & refund terms
After checkout, set up your private workshop account for guides, session links, curriculum notes, replays, and questions. Already registered? Open My Workshop.
West Palm Beach venue details will be provided closer to the workshop date. Zoom meeting links will be provided to confirmed registrants before their sessions. See the confirmed orientation and office-hour schedule. Need help? info@waymaker.cx
Know what you’re booking
$99 USD is a one-time fee for one person to attend both Monday sessions, plus the optional one-hour setup and orientation and three one-hour group office hours on Zoom. This is an educational workshop with a small project scope; a completed business, sales, and income are not guaranteed. Paid software, hosting, domains, and usage are separate.
The main sessions are October 26 and November 2, 2026, 7–9 p.m. Eastern. Optional support on Zoom: October 22, 7–8 p.m.; October 27, 7–8 p.m.; October 29, noon–1 p.m.; and November 1, 4–5 p.m. All times are Eastern. West Palm Beach venue details will be provided closer to the workshop date. Zoom meeting links will be provided to confirmed registrants before their sessions. You may choose Zoom instead.
For a full refund, email info@waymaker.cx from your registration email before October 26, 2026, at 7 p.m. Eastern. After the first session begins, contact Ashley about your circumstances.
If Ashley cancels the workshop, you’ll receive a full refund. If the main dates change, you can choose a full refund. Refunds are returned to the original payment method.
Teaching and demonstrations will be recorded, with replay access for registrants for 30 days. Private coaching will not be recorded. Camera-off participation and written questions are welcome. Avoid sharing confidential material in recorded portions. Contact Ashley before registering if you need an accommodation.
Waymaker AI Inc processes payment through Stripe. Registration collects your name, email, attendance choice, and agreement to these terms. These details are used to manage the workshop and send joining information; purchase does not subscribe you to marketing emails.
See the privacy page. Questions or a duplicate purchase? Email info@waymaker.cx so Ashley can help.
Terms version: October 9, 2026. Keep your Stripe payment confirmation for your records.
The registration link closes when this cohort reaches its limit. If checkout is closed, ask Ashley about the next cohort.
Better with a building buddy
Know someone with an idea they keep putting off? Send them an invitation and keep each other moving between Mondays.
Each person registers for their own $99 seat. Sharing an invitation does not reserve a seat or sign anyone up for email.
Have a question first?
Not sure what to build, or want to ask about the workshop before registering? Tell Ashley what you’re considering.
This question form does not reserve a seat, collect payment, or subscribe you to marketing emails. Use the registration button above to enroll.
Free download · The Experiment Scorecard
A 6-page scorecard for testing one income idea: the signal ladder, a four-week evidence log, the true-cost check, and a clear continue / change / pause decision. Download it now, with no signup required. You can also request occasional notes from Ashley’s experiments.
Download the free scorecard