The Wealth
Experiment
Join the free beta

Life & connection

Lucy & Luka

A family brand for children’s stories and keepsakes. Concept in development.

The question

Can a pair of characters carry stories and keepsakes that families want to collect?

The proposed test

Publish a first story and a printable keepsake, then gather feedback from parents and grandparents.

What to measure

Downloads, return visits, and requests for the next story.

Possible business model

Printable and print-on-demand stories and keepsakes.

Visit Lucy & Luka

Free download · The Experiment Scorecard

Know if your side idea is actually working.

A 6-page scorecard for testing one income idea: the signal ladder, a four-week evidence log, the true-cost check, and a clear continue / change / pause decision. Download it now, with no signup required. You can also request occasional notes from Ashley’s experiments.

Download the free scorecard

Signups are stored with MailerLite. See the privacy page.